The Customer Focused Marketing Group has experience working with a broad and diverse group of clients. We approach working with each of these clients in researching, designing and executing comprehensive marketing strategies that reflect their specific goals and objectives. Through this work, we have gained a tremendous insight into how to develop a direct and effective marketing program within a broad variety of markets. The following are some examples:

Commercial, Residential and Consumer Services
	We currently work with Del-Air who is the #1 privately owned heating, air conditioning, and electrical company. We provide them with marketing support in all facets of the business including electronic media (TV and radio), direct mail marketing, sales material, co-op reimbursement, and internal customer tracking system. We work directly with Del-Air’s manufacturers and vendors to coordinate and maximize the available marketing opportunities.
Retail/Franchises
	We worked with Metro Corral Partners, owners of 8 of the top 10 performing Golden Corral restaurants in the country, with a total of 26 restaurants in Orlando and Atlanta. We provided them with a comprehensive evaluation of local media placement in both Orlando and Atlanta and were able to secure in excess of over $260,000 in additional TV advertising as a result of using our performance posting system.
Professional Services In working with Associates & Bruce L. Scheiner, we have the opportunity to reinvigorate an almost 40 year-old brand. This client had consistently taken an aggressive electronic media position, every since the Florida Bar first permitted attorneys to advertise.  We took over all facets of their marketing program with a goal to create an even more powerful brand while staying within the Florida Bar regulations. We have worked to not only create more effective and efficient use of their marketing dollars but have worked to significantly improve the strength of an already powerful brand.
	Assisted personal injury law firm Jacobs & Goodman, P.A. in completely revamping and redesigning their entire marketing strategy and positioning. We were able to do this within the guidelines of the professional regulatory standards while yielding a better focus and more cost efficient media strategy. We also worked to improve internal tracking, communications and participation between the attorneys, their clients and new prospective clients. We also developed unique in-programming media content opportunities.
Business to Business (B2B)
	Worked with TC Delivers, formerly TC Specialties, Florida’s largest mail processing company. We assisted them in developing a comprehensive rebranding of their 50 year old company. We provided them with research and market evaluations which led to the development of a new name, logo, website and collateral sales material.
Automotive
	We developed an advertising and marketing strategy for Clearwater Toyota during a time when they were preparing to occupy a new facility. We had to develop an aggressive marketing strategy which not only drew customers to the dealership during this construction time period but also helped to start overcome some long standing negative consumer perceptions. We produced new creative messages, managed their broadcast advertising, outdoor advertising, as well as developed a direct marketing strategy for the Clearwater area. We assisted them in evaluating an entirely new rebranding strategy and helped them redefine their primary marketing area through marketing research.